understand that most of their views will come from their subscribers finding them in their feed, and from people finding them in the sidebar of other videos. His headline is follow by subheads such as these: And he even uses power words his guarantee: #9. Using Power Words on Your Home Page Your home page is the face of your website and its usually one of the most visited pages. (Remember, their inboxes are already flooded, so theyre not necessarily eager to get even more emails.) Fortunately, you can use power words to make your offer more enticing. You also want to make them feel safe. Using Power Words in Button Copy Yep, you can use power words in your button copy too, even if you only have a few words you can fit in there. Of course, Im not suggesting you change peoples testimonials to include power words. In the meantime, let's prime the pump with this list of adjectives: Adorable, intrepid, adventurous, joyful, acclaimed, jubilant.
You can use this list of descriptive words for scents for help. All the biggest channels do this. Whenever you need to create curiosity, sprinkle these power words throughout your writing, and readers wont be able to help being intrigued: Ancient Forbidden Smuggled Backdoor Forgotten Strange Banned From the vault Tried to hide Behind the scenes Hidden Unauthorized Black Market Hush-hush Uncensored Blacklisted. In any case, your home page is a good spot to add a few power words, as it can determine whether people stay (and take the action you want them to take) or leave.
All you lack is a list of power words to use, but of course, I have you covered there too. The power word Subtle juxtaposes well with the F-bomb in the title, and his use of Counterintuitive will spark some interest as well. And these days, most peoples inboxes are flooded, so theyre selective in which emails they open. Gregarious, practical Grim Precious Handsome Puzzled Handy Questionable Intelligent Quirky Adverbs While adjectives provide further description for nouns, adverbs add on to verbs. Just look at this one from Ramit Sethi: If this subject line wouldve read The rules of learning, do you think it would be as appealing? Fear Power Words: Calling All Fearmongers Lets do a little experiment. Theyre probably bored, maybe a little depressed, and almost definitely tired.
See how that works? They need to have confidence youll deliver. Below youll find examples of power words being used in: Headlines Subheads Email Subject Lines Opt-in Boxes Home Page Sales Pages Testimonials Bullet Lists Business Names / Domain Names Product Names Buttons Author Bios Videos Book titles Ready to dive in?
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