these standards confuse children and make them aggressive and violent in their everyday life. For Van Evra (2004, p66 the concerns have gone beyond looking at only the negative effects and argues that although television may displace study time or affect reading habits and study skills; it can also stimulate interest in new topics, provide background material for school. From a philosophical perspective Goonasekera (1996,p41) argues that communications technology (including television) has greatly increased cultural contacts among people of different nations; providing unprecedented opportunities for the establishment of closer cultural linkages and identities. For Moss (1996, p24 this kind of research could explore on a macro level, the influence of media products on society and its culture or the socio-psychology of the process for individuals. Surrounding these postulations is a range of specific concerns that are briefly discussed in the next section; looked at from the collective perspective of concerned parents, social scientists and possibly media theorists. The talking box in ones living room has assumed the overpowering role it plays today as a result of the weakness of society. . For Robinson and Willett (2006,p25 both popular and academic research view children as passive receivers of whatever messages the media offers, with little ability to resist the effects. Many statistics have shown that children are the main part of television's audience, due to many hours that they spend watching cartoons and series. Can say criminal anti-social behaviour bpp law school essay competition have a genetic link that manifests under a threshold of specific media exposure? The disparity in effects research approaches perhaps provides an indication of the complexity of the emphasis of issues and concerns by mass communication scholars in demarcating the field.
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The discussion was demarcated by situating the organ sale thesis statement topic in media theory, justifying the importance of examining the influence of TV versus other media and then specifically highlighting the plethora of concerns that were mainly negative. The media has more access to children(Clinton,.172) then ever before, and it can develop certain bad habits, patterns and subconscious actions if the individual is too weak to fight its affect. . Kathy Hirsh-Pasek, director for the infant-language laboratory at Temple University. Most of the children watch cartoon films. Hovland and his colleagues were not only concerned with personality factors but more so with the message itself. For Selznick (2008, p108 television teaches citizenship. But as some of the Ugandan community seemingly believed; television implanted a fatal irrational fantasy described by Buckingham in Dickinson, Harindranath and Linné (1998, p134). TV programmes automatically becomes part of this environment which influences the growth and development of child. Furthermore, in many cases television has been blamed for children's antisocial behavior. These concerns then spilt over into a separate section that focused on a critique of some of the existing methodological approaches and concerns. Then we will understand that they miss a lot of time doing almost nothing, although they could have more creative options. On the other hand, most of working mothers find television an easy way to occupy their children in order to have some available time to do their everyday laundry.